Show Every Shopper Exactly What They Want to Buy
Audience Optimizer™ is the AI-powered personalization engine that shows each of your shoppers the promotions most likely to bring them into the store and grow their basket, whether they're on social media, watching TV, or browsing the web. Every campaign is measured against store sales.
$40
average ROAS 
per campaign
5 min
to launch with AI-Powered technology
+3.5%
increase in avg trip frequency
+2.1%
sales lift
Real Retailers. Transformative Results.
Retailers across verticals are using Audience Optimizer™ to grow basket size, frequency, and loyalty — competing head-to-head with national chains.
"Since launching Audience Optimizer™, we've seen a game-changing 10x increase in new app installs across all of our banners. The tool's ability to boost our audience reach has been incredible, delivering measurable results that we didn’t have access to before."
Christin King
Marketing Director, Homeland
“We needed a smarter way to drive traffic and tie our digital campaigns to in-store behavior. Audience Optimizer™ delivered—including a nearly 2% lift in units per basket. It’s not just about clicks—it’s about driving real results where they matter most.”
Katie Kobus
VP of Marketing, Save A Lot
Print Is Fading. Costs Are Rising. Shoppers Expect More.
The grocery landscape has never been more competitive — and the way shoppers engage with promotions has fundamentally changed.
Print Distribution Is Declining
Readership of print circulars has fallen dramatically. The same spend reaches fewer shoppers every year.
Zip Targeting Is Inefficient
Serving everyone in a ZIP code the same ad is wasteful. Shoppers differ dramatically even block by block.
Shoppers Want 1:1 Personalization.
Amazon, Netflix, and Spotify have set consumer expectations on curating watch lists and shopping lists. Shoppers expect their grocery store to know them too.
Print Costs Are Going Up
Paper, printing, and distribution costs have surged — squeezing margins on an already expensive channel.
Digitally Native Shoppers
Only 8% of Gen Z shoppers engages with print media, and 75% of shoppers prefer digital promotions.
Stagnant Comp Sales
Inflation has been adding to grocery headwinds. Stores that don't modernize their promotions strategy are watching their comp sales flatline.
A Real World Example
Meet Jill. She's vegetarian. Here's what your circular looks like to her today — and what it should look like tomorrow.
Find People in the Digital World and Turn Them Into Engaged Customers
You  keep showing promotions for chicken to Jill.
There’s just one problem—she’s vegetarian.
Start Showing Them What They Really Want
What she is looking for are deals on produce and Uncrustables, her go‑to dinner staples.
How It Works
Audience Optimizer™ combines your store's transaction data with Swiftly's LLM-powered decisioning engine to surface the right promotions — for every shopper, every week, automatically.
Meet your shoppers where they
spend 7+ hours a day.
Swiftly's AI-driven personalization engine delivers real-time, dynamically optimized ads across every channel your shoppers use — powered by purchase history, location, and digital behavior signals.
Mobile and Web
Social Media
Connected TV
DOOH
See Exactly What's Working — and Why.‍
Every campaign is measured against a matched control group — and the models get smarter every week.
- Test vs. control measurement: Every campaign is measured against a statistically matched control group — so you know your lift is real, not modeled.
- Total store incremental sales: See how exposed shoppers spend more across the entire store — not just on promoted items.
- Campaign performance visibility: Track impressions, activations, redemption rates, and revenue lift in a single dashboard.
- AI-powered optimization: Swiftly's AI continuously learns from campaign results — improving shopper-SKU matching and lift predictions with every run.
Book Your Demo Now
In 10 minutes, you'll see exactly how Swiftly's Audience Optimizer™ can drive incremental trips and sales for your stores.
A free circular audit for your stores
A live walkthrough of Audience Optimizer™
A projected ROl estimate for your chain
Zero pressure. Zero commitment.